Privacy Policy

A Matter of Privacy - All information you provide to CAA is for your CAA club use only.  All information will remain confidential and will not be sold to a third party.


CAA Niagara's ongoing commitment to protect the privacy and confidentiality of your personal information is addressed in this Privacy Policy. Our policy complies with the requirements of the Personal Information Protection and Electronic Documents Act of Canada, the Canadian Standards Association Model Code for the Protection of Personal Information.

The Privacy Policy explains our commitment to respect and protect your personal information. We want you to know why we need your personal information, how the confidentiality of this information is protected, and how you can find out what information concerning you is recorded.

This policy applies to CAA Niagara and its affiliates which are collectively hereafter referred to as "CAA Niagara".


CAA Niagara is responsible for your personal information under its control. We have appointed a Chief Privacy Officer who is accountable for the Club's compliance to this Privacy Policy.

Your File

Personal information is the information that relates to you, that identifies you as a Member or customer of CAA Niagara, and that allows us to provide services and benefits directly to you.

We will identify the purposes for which personal information is collected by us at or before the time the information is collected. Your personal information is kept as accurate, complete and up-to-date as is necessary for the purposes for which it is to be used. You have the right to review your personal information collected by us and to correct or amend the information if it is not accurate.

We ask you for your personal information so that we can:

  • Provide requested products or services;
  • process payments;
  • administer your participation in contests;
  • understand your needs;
  • determine your admissibility for our products and services;
  • inform you about our products and services, or those of our partners, that we believe may be of interest to you; or
  • comply with the law.

Of course, you can choose not to provide us with some or all of your personal information. However, this choice may stop us to providing you with the product, service, or information that you requested or that could be offered to you.


Your knowledge and consent are required for the collection, use, or disclosure of your personal information. We only collect, use, or disclose personal information for purposes we believe you would consider appropriate under the circumstances. When you become a Member of CAA Niagara, we will use your name and address for general mailing and renewal purposes. We believe you would also expect us to contact you to advise you of new and existing services and benefits being offered by CAA Niagara and its partners that may be of interest to you. From time to time, we will inform you of such services and benefits via direct marketing including email communications. For more information on our Email Policy, please see our Consumer Email Policy.

You may choose not to receive these offers and have your name deleted from our direct marketing lists. Should you not wish to receive promotional materials from CAA or any of its subsidiaries and/or partners, simply contact CAA Niagara and request that your name be removed from our distribution lists:

Third-Party Disclosure

The names, addresses and telephone numbers of our Members may be transmitted to a trusted third-party mailing service in order to inform you of products and services that we offer (or that we and our partners jointly offer) and that we believe may interest you. Depending on the circumstances, we may require our partners to have a policy in place that complies with the requirements of applicable federal or provincial privacy legislation in Canada and the Canadian Standards Association Model Code for the Protection of Personal Information.

Except as set out in this policy, or as required by law, CAA Niagara does not sell or disclose any of your personal information to any other organization and CAA Niagara will not transmit personal information to third parties without first obtaining your written consent to do so. CAA Niagara may, however, disclose information in the following cases:

  • to our lawyer;
  • to a police force, if required by law;
  • to a person authorized by a law or collective agreement;
  • to a government agency which can oblige us to do so;
  • in emergency situations in which the life, health or safety of a customer is in danger;
  • to all other persons authorized by law;
  • to an authorized contractor providing service to you;
  • to another person for the development, enhancement, marketing or provision of any of CAA Niagara's products or services on our behalf that we believe may be of interest to you;
  • to credit grantors and reporting agencies;
  • to a person who, in the reasonable judgment of CAA Niagara, is seeking information as your agent; or
  • a third party or parties, where the Member or customer consents to such disclosure.

Internet Security & Privacy

When you visit without registering or otherwise interacting with the site, your personal information and e-mail address are not recorded. However, in order to meet your needs as best as we can, some of our forms require you to enter personal information. We will require personal information when you apply for membership, make purchases, take part in surveys, or request information on the products and services offered by CAA Niagara and its partners.

CAA Niagara provides a number of benefits and services via, many of which are exclusive to our members. To access these services, CAA Niagara requires you to identify yourself.

CAA Niagara uses "cookies" to identify you as a visitor, either registered or returning. A cookie is a small file saved on your computer to help store preferences and other information that is used on webpages that you visit. Our "cookies" do not capture your individual e-mail address or any private information about you. CAA Niagara may use the information provided on a consolidated basis for statistical and survey purposes, and to improve the user-friendliness of our website.

Additionally, CAA Niagara utilizes third-party vendor services, including Google, which use cookies to serve ads based on your past visits to our website. You can opt out of Google advertising services by visiting Google's Ad Settings. Further, you may set your Web browser either to notify you when you receive a cookie or to not accept certain cookies; however, without enabling cookies, you may not be able to take advantage of certain features of the Website.

This policy discloses the privacy practices for our web site. However, our site contains links to other sites. Once you link to another site, you are subject to the privacy and security policies of the new site. We encourage you to read the Privacy Policies of all Web sites you visit, especially if you share any personal information.

Limiting Collection

We only collect the information that we need in order to deliver services and benefits to you. We do not use techniques to collect personal information about you without your knowledge.

Limiting Use, Disclosure, and Retention

We do not use or disclose your personal information for any purposes other than those for which it was collected, except with your consent or as required by law.

Your personal information is retained only as long as necessary for the fulfillment of those purposes. CAA Niagara does not keep your personal information if it is no longer needed for the purposes required or as required by law.

Our Employees' Responsibilities

Each of our employees is responsible for maintaining the confidentiality of all personal information to which they have access to. We keep our employees informed about our policies and procedures for protecting personal information. Where necessary, our employees are required to sign agreements to keep your personal information confidential.

Keeping Your Personal Information Confidential

Your personal information is secure within CAA Niagara. We have comprehensive security controls to protect against non-authorized access, use, alteration, duplication, destruction, or disclosure.

  • We may use other partners to offer products and services. These partners never have access to our list of Members/customers. We always use the services of a third party specialized in mailing list treatment, with which a confidentiality agreement has been signed beforehand.
  • Our safeguards protect personal information against loss or theft, regardless of the format in which it is held.
  • We have strict procedures in place with respect to destroying, deleting or disposing of personal information when it is no longer required for the purposes set out in this policy, or by law.

CAA Niagara is fully certified by PCI (Payment Cards International), an industry association of leading credit and debit card providers who require the highest levels of payment card security. The PCI Security Standards are designed to protect payment card data within merchant and service provider environments and require appropriate and stringent measures to protect any systems that stores, and/or transmit cardholder data. Along with in-person or ecommerce environments, the PCI Standards apply to organizations with call centre operations where credit card information is processed over the phone.


We make our complete policies and practices relating to the management or your personal information readily available to you.

Member/Customer Access

Upon request in writing, you will be informed of the existence, use, and disclosure of your personal information and you will be given access to that information. We will assist any Member/customer who informs us that they need assistance in preparing a request concerning personal information. You may challenge the accuracy and completeness of the information and have it amended as appropriate.

Do-Not-Market Lists

CAA Niagara ensures that any Members who request to be excluded from extended marketing programs as offered by CAA Niagara and its partners are placed in an internal do-not-market list. These lists are maintained internally; any outbound marketing initiatives are first purged against these lists based on the type of program and/or product/service being offered.

To add your contact information to this list contact us at When submitted, please provide us with your full name and Membership number. Alternatively, when you are contacted by a third party calling on our behalf, you may ask to be placed on our internal Do Not Call List.

In addition to the CAA Niagara's internal Do-Not-Market lists, CAA Niagara also subscribes to external Do-Not-Market lists:

  • For New Member Acquisition campaigns, CAA Niagara will purge against the CMA Do-Not-Mail list of Canadian consumers who do not wish to receive direct mail packages.
  • CAA Niagara is a full subscriber to the Canadian National Do-Not-Call list for telemarketing purposes.

Questions, Access and Concerns

If you wish to file a complaint, review or verify the personal information in your file, or find out to whom we have disclosed it, you can do so by writing to us at the following address:

Chief Privacy Officer
CAA Niagara
3271 Schmon Parkway
Thorold, Ontario
L2V 4Y6

Phone   1-800-263-7272

You can ask to delete or correct any information contained in your file. The request for correction must be made by writing to us, either by mail at the above-mentioned mailing address, or by fax at the above-mentioned number, or by e-mail at the above-mentioned e-mail address.

CAA Niagara has thirty (30) days to reply to a request for access or changes to a file. CAA Niagara can refuse access to a file in certain circumstances.

Changes to this Privacy Policy

CAA Niagara reserves the right to change this Privacy Policy from time to time. If this Privacy Policy changes materially, we will take reasonable measures to notify you, including posting a copy of the revision on our website at Accordingly, we recommend that you review this Privacy Policy from time to time.



Last modified
Wednesday, January 10, 2024 - 12:32